If you are a nurse who is thinking about a career change, you’re not alone. There’s a recent ANM Health Care survey that says over 40% of nurses are seeking a career change. Career opportunity satisfaction for nurses is low, for a lot of reasons: the hours, the pay, and a lack of respect from doctors are a few of Them. Or maybe you just need a change. That’s not unusual. Many people make several major career changes over their lifetimes, just because their current career opportunity no longer fits into the life they want.
But if you got into nursing because you like science and you love helping people by making a difference in one of the most important areas of their lives and you’re not ready to make a 180-degree turn into show business or basket-weaving, what will you do? How can you transition the skills you’ve learned as a nurse into another career? What kinds of careers can utilize your particular skill set? Pharmaceutical sales. Clinical sales reps often have high job satisfaction, generous pay and benefits, and a more varied wardrobe (no more scrubs for you).
Nurses can often make a smooth, natural transition into clinical sales jobs: pharma device revenue, hospital equipment sales, imaging sales, pharma sales, pathology sales, biotech revenue, pharma revenue, or clinical diagnostics. Why?
- You’ve a science background–a must for anyone getting into medical sales. You have to understand what you’re selling and how it can meet the needs of your customers.
- You probably have practical, on-the-job experience with the products you’d sell. What better way to be able to demonstrate how your customer can benefit from your product than by having been in their shoes?
- You already know how to deal with difficult doctors. (Enough said.)
However, landing a position in pharma sales can be difficult because there’s a lot of competition–because it’s a excellent career. So what do you got to do to place yourself in the best possible career opportunity as a candidate? Even though you’ve an advantage because of your background, you’re not in the clear yet. You need to do some research on how to land a clinical sales career opportunity, and make sure you can present yourself as a strong job candidate. Here’s a quick outline of steps you can take:
- Read sales books and get some sales training…there are clinical sales training programs, but they’re only one option.
- Job shadow someone in the specific product area you’re interested in. That way, you’ll get a feel for a typical day, and furnish yourself with a resource for your 30/60/90-day plan and your interview conversation.
- Conduct informational interviews with pharma sales reps and clinical revenue managers. It will give you tremendous insight into the career opportunity, and make you a more informed candidate.
- Establish a LinkedIn profile that will introduce you as a professional, and discover sales-related groups to join so that you can network–get your name out there, and gather industry information.
- Write a mind blowing RESUME. Hire it out if you have to, and include your job shadowing and sales training on it.
- Polish your interview skills. This is critical. Interviews for sales candidates are difficult, so you must be prepared.
- Learn how to write a 30/60/90-day revenue plan to present to the hiring manager. It’s a written outline of what you’ll do in the first 3 months on the position. A 30/60/90-day plan shows the hiring manager that you understand the position, and aren’t going in cold. Plus, it spotlights your initiative, drive, and energy (all desirable qualities for a sales rep).
- Submit your resume to a laboratory sales headhunter.
- Consider getting custom coaching. A headhunter doesn’t have time to really help you get the career opportunity, but a career coach can show you what you need, role play interview questions, fine-tune your resume, and guide you through all the details.
Article courtesy of Peggy McKee - Owner / Senior Recruiter at the nationally
recognized medical and clinical sales recruiting team of PHC Consulting.
© Copyright 2008 PHC Consulting | All rights reserved
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If you are a sales professional or want to become one, or if you are looking for a new sales job, you will face one of the toughest interview processes of any job seeker.
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